No more little brother syndrome with the bigger Chicago museums. We convinced Adler Planetarium to embrace their core offering. Which just so happened to be....the freaking universe. The results were mind blowing: highest attendance since attendance was free and a rejuvenated brand, board and staff.
How do you get hourly workers to care about safety? You bring in “Darryl” from The Office (the amazing Craig Robinson) to coach ‘em up. Or as we named him: “Coach Craig.”
We partner with Huntington’s talented in-house agency to create everything from brand campaigns and social content to email marketing and branch graphics. If an agency tells you they can’t work with an in-house team, move right along.
When US Foods made the brilliant decision of advertising on the heart-pounding series, The Bear, we knew we had to keep pace. We also knew we needed to keep it real, or risk raising the ire of the chefs watching the show. And trust us, you don't want to anger a bunch of chefs.
When the brief states that you clearly need to land a few key selling points, you reach for the confetti cannon. Because nothing hammers home selling points like a blast of paper to the face. Repeatedly.
If an agency tells you they’re experts in everything, they’re either carrying immense staff and overhead (which gets passed on to you) or being a bit liberal with the truth. It’s BS. You should pay only for the services you need, nothing more.
We assess, assign and adapt. We pick the perfect team of Specialists to handle your exact needs, always led by our senior core team. We add Specialists as needed — be it strategy, digital, anything — rather than billing underutilized staff.
We got millennials to sign up for healthcare in record numbers. How? We entertained them, we never sold to them.
When you’re the nation’s second largest food supplier, it’s tough to map out your day to day marketing needs. One nor’easter can change everything. And a global pandemic doesn’t help. From national campaigns to employee recruitment efforts, we move lightning fast with our partners at US Foods. Because who wants day old bread?
Healthcare marketing lacks real compassion. A stock photo of a smiling Grandpa doesn't cut it when you need to prove you actually care. So you start showing it, instead of saying it. And your brand awareness and affinity jumps overnight.
When we started working with Huntington, we took a road trip to meet bankers and employees in branches across the midwest. We knew immediately that this brand was different. Their internal mantra of “Looking out for people” was the genesis for the Random Acts of Kindness campaign which continues today. It’s simple. We ask their social following who could use a little help, then we deliver. Talk about a great job.
From pop-art campaigns, to a stirring, soul-searching brand campaign, we’re honored to help the Illinois Holocaust Museum raise awareness. Especially in a time when they so badly need it.
With a limited footprint and massive competition including industry giant, Panera, we grew and mobilized Corner Bakery's social following and drove up counter sales 40% in just one quarter.
Quaker Real Medleys was in danger of losing coveted shelf space. We discovered a big brand insight and in just eight weeks, turned it into a multi-channel campaign that drove a 37% increase in sales.
We sold healthcare to millennials, brought a Chicago institution back to life, saved a Quaker product line and blew up a restaurant’s social feed on a tiny budget. All with no drama. Because you want results, not drama.
The Chicago Children's Choir is so much more than a place where kids learn to sing. It's a movement that builds self-confidence, promotes unity and creates leaders. In short, it's the hope Chicago needs right now.
Ah, the testimonial. Hearing it straight from the horse’s mouth can be incredibly convincing, if it’s not incredibly boring. Our job is to bring your brand and customer’s truths to life, without putting people to sleep.
We're uniting more than a million members across the globe with two simple, powerful words: Together, We. Our flexible campaign lets local clubs shine while bolstering the master brand.
The Chicago Architecture Center needed to lay a solid foundation in the public’s mind. Who are we? What do we offer? We dug in and brought forth their brand essence in a welcoming new look, feel, and tone for the brand.
We work how you want to work. With no holding company, we don't need to rely on retainers, although we're happy to do it that way. Got a project? Great. Want to see how we stack up with other agencies? Let's do it.
To keep the jackpot top of mind, we needed a breakthrough, newsworthy idea. So we brought in legendary newsman, Gil Mitchell (Andy Richter), to man the Illinois Lottery News Desk. Jackpot awareness and sales jumped.
Three days. That’s how long we had to create a concept, design style and marketing campaign for this event including custom emails, social and event signage. We opted for a retro-cool look that popped out of dreary inboxes and selfie-laden Insta-feeds. On the fourth day we rested.
Every brand has access to more and better data. Every brand can utilize a growing number of channels. But better data and more accurate media just lead to perfectly-placed weeds; a nuisance creeping into your Instagram feed; an eye sore before the video you want to watch. But an idea turns data and media into something more; something worthy of your attention; something that makes you feel and react. Even something beautiful. Which brand do you want to be?
The GCFD is doing extremely important work. They are providing meals, yes, but more than that, they are actively breaking the cycle of poverty one case at a time. Those stories needed to be told.